RECENT FROM Branding
Key Elements of your Pers...
All of the books, blogs, and workshops on personal brand design can be boiled down into a simple framework I...
RECENT FROM CRM
Returns on Social Media I...
Whenever they ask me about social media ROI, it surprises me. For me the question is of little relevance;...
RECENT FROM Digital Marketing
Returns on Social Media I...
Whenever they ask me about social media ROI, it surprises me. For me the question is of little relevance;...
Are Outliers Really Bad?
When our mobile communications professor in college handed teacher feedback forms for the class to fill about him, we...
Returns on Social Media Investments
Whenever they ask me about social media ROI, it surprises me. For me the question is of little relevance; what we aim...
Customers are like dogs
I saw this cartoon, showing two panels of a dog owner scolding his pet to stay out of the garbage. The first panel...
Advertising with QR Codes
Some marketers called 2011 “The Year of the QR Code”, and some say same about 2012, predicting that mobile...
How to kill awesome ideas
posted on: May 7, 2012 | author: satyam
Answer: Make a ppt and start convincing others about how great the idea is! We all know the concept, “Fail Faster, Succeed Sooner”. Rapid...
Evolution of Marketing
posted on: May 3, 2012 | author: Guest
One of the few things which can find its relevance in almost every field that we can associate with, in the modern age, is Evolution. And even the...
Key Elements of your Personal Brand
posted on: May 2, 2012 | author: satyam
All of the books, blogs, and workshops on personal brand design can be boiled down into a simple framework I call the 3U’s of Personal Branding....
What’s your brand?
posted on: May 1, 2012 | author: satyam
Your personal brand is what other people think of you. In some ways it’s outside your control, but you obviously have some influence over...
Personal Branding | Should you brand yourself...
posted on: Apr 24, 2012 | author: satyam
Of course you should! “Personal branding is the process whereby people and their careers are marked as brands. In a nutshell a personal brand...
How genuine is Pagalguy B School rankings
posted on: Apr 22, 2012 | author: satyam
Pagalguy.com has been ranking Indian B Schools from quite some time now. In fact, its the most referred-to rankings – considered as one of...
How B Schools are trapping students
posted on: Apr 21, 2012 | author: satyam
We are seeing B Schools popping up from no where since last half a decade. These B Schools have, since then, started marketing like FMCG...
5 Reasons to go for Cloud
posted on: Apr 20, 2012 | author: satyam
When it comes to company computer needs, many business owners tend to think of physical equipment first. While adding additional machines to your...
Get the most out of an intern
posted on: Apr 18, 2012 | author: satyam
When integrating individuals on marketing internships into your workplace, it’s important to get the most out of them. Doing so should maximize...
3 things you didn’t know about Instagra...
posted on: Apr 13, 2012 | author: satyam
“For years, we’ve focused on building the best experience for sharing photos with your friends and family,” Facebook CEO and...
Small Business Tips to Make a Huge Success
posted on: Apr 12, 2012 | author: Guest
Every small business can turn up in to a grand success provided the required skills and strategies are adopted and implemented at the right time. You...
Delighting customers is a waste of time
posted on: Apr 11, 2012 | author: satyam
Eighty-six percent of customer service decision-makers say that a good customer experience is one of their top strategic priorities. Sixty-three...









