Oh! And they are all emotional about Google Reader. 100% of tweets I read about Google Reader in last week are all crying like babies, to bring it back. Does this image on the right describe your situation? Sometimes I wonder whether are we really in the internet era, where moving ahead is too fast to hang on to products (no matter how good they are). I am clear about this, I never liked Google Reader myself. It is just another aggregation tool for me, gets me all news that I might like to read from all sources I might continue to like. Seems good, but no thanks! With all text and no design, it kept me loaded with all those number of articles that I missed
General Archive
A male brain is about 10% larger than the female brain and has 5% more brain cells. That sounds like good news for men but the female brain more than makes up for its disparity in size in other ways. Out of all other comparisons that are being made between the sexes; we will focus on whether women make better marketers than men! Seems like a difficult judgement to make, your opinions are most welcome, make your case in the comment section. Men are stronger, does that count? Men are stronger than women, generally, strength-wise that is. And therefore men were supposed to earn the bread for the family; while women being soft, kind and empathetic were good with things that requires something other than strength. While men, assuming inheritance of
With a new year beginning, a list of things you resolve to do in 2013 would be in your mind; whether they’re personal, professional, or a combo of both. What should you not do in 2013? Well, if you are an employee – your focus is usually on adding value to your team and at the same time grow in your own capabilities personally, professionally and monetory. While you may have commitment towards buying a new house in 2013, a new car, getting married or reaching that X bucks salary a year; you need to also focus on what not to do. Don’t do it, if you don’t like it A software engineer once told me how much he hates his job. And a simple reply
It’s highly likely you already have an answer! However, if that’s a ‘No’, you must not miss this one. A customer calls up Zappos customer care toll free number and says, ‘I want to order a pizza’. Agent at the other end of the phone, without wasting a second, takes his order and says, ‘catch you in 30 mins’! This customer may be an idiot, but was also an opportunity. I am not making this up! Zappos sell shoes that rest of the world sells, there is no extraordinary marketing genius that they have; but if asked to 10 random people, 9 say they love zappos. Zappos is case study of case studies, flipkart in India is trying to immitate that model but they are nowhere
While it can cost hundreds of dollars to see leading marketers talk at conferences, buy their books and read their opinions; following them on twitter is free! Here are some twitter handles, marketers must follow. If I haven’t mentioned your favorite marketing guy, please add them (with their twitter handle) in comments section. Jeffrey Hayzlet JeffreyHayzlett Global Business Celebrity. BestSelling Author: Running the Gauntlet & The Mirror Test – Speaker, Thought Leader, Sometime Cowboy Andy Sernovitz Sernovitz Bio: The Word of Mouth Marketing Guy Author of Word of Mouth Marketing Brian Halligan bhalligan Bio: CEO of @HubSpot; Author of Inbound Marketing book Dave Evans evansdave Bio: Social Media enthusiast and author of Social Media Marketing: An Hour a Day. John Moore BrandAutopsy Bio: As a marketingologist, I
After watching ’12 Angry Men’ (Its a movie!!) for 3rd time, I started thinking how inspiring this movie might be for anyone working with organizations and communities to change behavior of mates for the better. I have tried to put forward the summary of my understanding from the movie! Why am I mentioning a movie on this blog? Because those 96 intense minutes have a lot to convey, which can, if closely observed, change our perspective towards the very objectives we construct for ourselves. People who have seen the movie can relate to the article very well, for the rest I highly recommend watching this movie. It’s a dissenting juror in a murder trial who slowly manages to convince the others that the case is not as